If you watched any of the Winter Olympics from Milan and Cortina, Italy earlier this month, you undoubtedly noticed Omega’s name plastered all over your screen. The brand’s signature red color and ...

American sprinter Noah Lyles lived up to his title as the World’s Fastest Man by winning his first Olympic gold medal in the 100m sprint yesterday at the Paris 2024 Olympics. Lyles winning the race ...

For collectors Omega occupies a rare sweet spot in horology. The brand has enormous cultural weight — Nasa, James Bond, the Olympics — but unlike certain rivals, supply has remained relatively strong.