The Prancing Horse wants to use the Luce name on its EV, but Mazda has already used it before on a flagship luxury sedan.
Forbes contributors publish independent expert analyses and insights. Matthew MacConnell covers the evolving world of motoring. The Mazda 6e—known as the Mazda EZ-6 in China—has arrived in Europe, and ...
A fresh trademark filing for Luce could force Ferrari back to the name drawing board ...
The Mazda CX-5, which recently launched as a third-generation model in America, reached five million worldwide sales – an achievement for the first Mazda that integrated all core Skyactiv technologies ...
More than two decades on from the launch of the Mazda6, the Japanese brand has revisited the model to give it an electric powertrain. Mazda has made it clear its future range will comprise multiple ...
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